Charlotte Tilbury
Westfield London,
W12
Date
November 2016
INSTRUCTION
Acquisition
Project
Providing strategic advice to the brand on their second stand-alone store in the UK. We considered numerous options nationwide taking into account their extensive counter presence within department stores.
Acquired a very prominent corner in Westfield London close to other beauty brands on the ground floor. The size of the store allowed the brand the opportunity to showcase their ‘Beauty Wonderland’ concept at ground floor.